MIT Sloan Sports Analytics Conference Speaker

Shelley Pisarra

Executive Vice President of Global Insights & Innovation, Wasserman

About

As EVP of Global Insights & Innovation, Shelley shapes and architects the future of how Wasserman delivers unmatched value to partners across sports, media, and entertainment through actionable insights, data, and technology. Prior to Wasserman, Shelley spent 20+ years leading teams and honing her skills in the brand world, working for iconic global brand builders PepsiCo, Nestle, Novartis, and Unilever.

Shelley Pisarra

Speaker's Events

Fanalytics: Fan Engagement in a Virtual and Global World

2024 Conference

The Future of the Fan: Innovation, Data, and "Always On" Engagement presented by Ticketmaster

2023 Conference

True ROI IS within Reach by Wasserman in partnership with FANAI

Shelley Pisarra will share learnings from Wasserman’s portfolio strategy to demonstrate how truly understanding performance attribution can help create more meaningful and effective partnerships.

2022 Conference