Events

Having a strong, scalable data foundation and high-performing culture is critical to an analytics team's ability to build innovative solutions. Clubs often struggle getting both "right" - limiting their ability to drive real value across the organization.  

Nearly 18 months ago, Ilitch Sports + Entertainment, which includes the Detroit Tigers and Detroit Red Wings, embarked on a new data journey. In a short period of time, IS+E's data strategy has already yielded major results.

This presentation outlines the organization's progress to date, with an emphasis on People, Technology, and Results + Impact.